Numerous tech firms are vigorously delving into the commercialization of AI technology. OpenAI has rolled out an advertising model for ChatGPT, and Alibaba Cloud has incorporated features of Tongyi Qianwen into its takeout e-commerce order placement services. ByteDance’s Doubao App has recently initiated a beta test for its “shopping and order placement” function, enabling users to finalize payments directly within the app. An official launch is anticipated as early as this month. According to QuestMobile data, Doubao has consistently held the top spot on the Apple App Store since overtaking DeepSeek in August 2025. It reached a peak of 145 million daily active users during this year’s CCTV Spring Festival Gala. ByteDance CEO Liang Rubo mentioned that although Doubao/Dola Assistant has witnessed swift user growth and ongoing experience enhancements, there remains a disparity when compared to leading global AI products.
