The Ali Qianwen App rolled out its “Qianwen Spring Festival: 3 Billion Free Orders” promotion, which soared past the 10 million order mark within a mere 9 hours of launch. Users have collectively issued more than 30 million “help me buy” requests, signaling the gradual emergence of AI-driven shopping habits. The overwhelming response from users led to a significant spike in traffic, resulting in temporary service congestion. The technical team is swiftly working to expand capacity and enhance the user experience. The free order cards remain valid until February 23, and officials advise users to redeem them during off-peak hours for smoother transactions. These cards span a diverse array of categories, encompassing not only milk tea but also meals, fresh groceries, and festive goods for the New Year. Hema stores are also progressively incorporating this service into their offerings.
