Yin Tongyue of Chery Aims to Transform Chery into the 'Huawei of Autos'
2025-02-20 / Read about 0 minute
Author:小编   

In a recent dialogue program, Yin Tongyue, Chairman of Chery Holding Group, unveiled the company's unwavering commitment to intelligent research and development. This commitment encompasses core areas like sensor technology, algorithms, and chip development, while simultaneously pushing forward the advancement of autonomous driving technology across all levels. Yin Tongyue highlighted the significance Chery attaches to quality and service in overseas markets, drawing inspiration from Japanese and German automakers. By adhering to the "Double T" strategy and learning from industry leaders like Toyota and Tesla, Chery strives for excellence. Despite the rise of electric vehicles, Yin believes that internal combustion engine technology still holds potential, particularly with the advent of synthetic fuels.

Yin Tongyue also touched upon the cultural differences encountered in Chery's collaboration with Huawei. He noted that while Chery sees itself as a "mediocre" player, Huawei stands as a "phenomenal enterprise." As such, Chery aims to learn from Huawei's technological prowess and management expertise, with an ambitious goal of becoming the Huawei of the automotive industry. Looking ahead, Yin Tongyue predicted that the Chinese automotive industry is swiftly approaching the global forefront, bolstered by a robust supply chain system and two consecutive years as the world's largest automotive exporter, further widening the gap with other countries.

He urged China to foster high-end automotive brands akin to a Chinese Porsche or BBA, envisioning a future where China reigns supreme as the world's most powerful automotive industry.