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Li Auto's Li Xiang Addresses 'Store Partner' Program Launch: Aiming to Foster a Cohort of Store Managers Earning Over One Million Yuan Annually
7 hour ago /
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Author：小编
On March 12, reports emerged that during Li Auto's 2025 financial results conference call, the company announced the official rollout of its 'Store Partner' program in March of the same year. This initiative centers on individual stores as fundamental operational units, empowering exceptional store managers with operational decision-making authority and profit-sharing entitlements. Li Xiang, the CEO of Li Auto, remarked that in the face of pervasive profitability hurdles within the automotive sales sector, the company aspires to nurture a substantial number of store managers whose annual incomes surpass one million yuan through this program. This move is intended to elevate their earnings to two to three times the industry norm.
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