Porsche Dealerships Anticipated to Decrease by 30% This Year, with No Near-Term Localization Plans
3 week ago / Read about 0 minute
Author:小编   

On January 26th, reports emerged indicating that Alexander Pollich, CEO of Porsche China, announced that Porsche maintains financial independence and exercises prudent spending. The company is set to persist with its cost-cutting strategies, with the intention of reallocating the saved funds towards market expansion and future research and development (R&D) endeavors, with a particular emphasis on the Shanghai R&D Center. Presently, Porsche is undergoing a phase of recalibration and fine-tuning, striving to regain its foothold in the Chinese market through strategies such as optimizing and streamlining its dealership network and introducing exclusive models, rather than solely relying on sales volume as a metric of success. By 2025, Porsche aims to reduce its dealership count from 150 to 114, with a further target of trimming it down to 80 by 2026. Moreover, Porsche plans to unveil two new internal combustion engine and plug-in hybrid models by the end of this decade, encompassing B-segment and D-segment SUVs. At present, Porsche has no immediate intentions of pursuing localization.