Ex - BYD Denza Brand Chief Zhao Changjiang Takes on Role of Marketing General Manager at Zhijie
2025-11-26 / Read about 0 minute
Author:小编   

On November 26th, reliable sources revealed that Zhao Changjiang, who previously served as the General Manager of BYD's Denza brand as well as the General Manager of the Denza Fangchengbao Direct - Sales Division, has officially joined Zhijie Automobile. Zhijie Automobile is a joint venture between Chery and Huawei. In his new capacity as the Marketing General Manager, Zhao will be in charge of brand market expansion and channel construction.

Zhao Changjiang boasts an impressive 16 - year tenure at BYD. During his time there, he played a pivotal role in revitalizing the Denza brand. He also successfully established the brand's direct - sales system. His efforts led to significant sales growth for models like the Denza D9, demonstrating his strong leadership and marketing acumen.