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In the midst of intense market rivalry and shifts in the communication landscape, automotive firms have extended their competitive arena from the physical world to the digital realm. This shift has spawned issues such as the use of paid online promoters and "black PR" tactics, leaving consumers struggling to differentiate between authentic and misleading information. Such practices have not only degraded the online ecosystem but also tarnished the business climate for enterprises, thereby endangering the industry's growth trajectory. Automotive companies ought to eschew short-sighted maneuvers and unethical competitive strategies, refocus on the legitimate path of technological innovation and research, champion fair competition, enhance self-regulation, and collectively combat improper conduct.
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C114 Communication Network -
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