Citing sources from 'Auto Pixel', Dongfeng Motor Group is in the process of launching a fresh brand dedicated to new-energy vehicles. The formation of this new entity is anticipated in the near future, potentially mirroring the collaborative framework seen in the GAC-Huawei Vision Automotive partnership by forging a deeper alliance with Huawei. Dongfeng is set to introduce an autonomous brand, internally dubbed as Project XY, with its inaugural model slated for a debut in the fourth quarter of the coming year. This endeavor is being nurtured by the former team of the Dongfeng Nissan Technical Center. Leveraging the existing infrastructure, the project will utilize the Dongfeng Nissan Xiangyang plant, thus avoiding the need for expanding production capacity. Approximately a week ago, the plant commenced renovations to align with the manufacturing requirements of intelligent vehicles, aiming for a long-term annual production and sales target of 300,000 units.
Project XY is poised to engage in profound collaboration with Huawei, particularly in the realms of intelligent cockpits and autonomous driving technologies. Through this partnership, Dongfeng Motor Group aspires to "emulate the success story of Voyah". Notably, the luxurious flagship SUV from Voyah, the 9L, is projected to make its grand entrance in the fourth quarter as well.