Huawei's inaugural wide straight-screen smartphone, the Pura X View, made its official debut on the market on September 9th, immediately capturing attention with sales soaring past 180,000 units on its very first day. By September 13th, the cumulative sales figure had surged beyond the 300,000-unit mark. This remarkable device boasts a 6.39-inch OLED straight screen, featuring a unique 16:9.5 aspect ratio that provides a more expansive viewing area compared to certain 6.9-inch slim-screen smartphones. The front design incorporates a four-sided equal-width bezel, achieving an impressive 96.1% screen-to-body ratio.
In terms of display performance, the Pura X View supports a smooth 120Hz refresh rate, along with 2160Hz high-frequency PWM dimming for comfortable viewing in various lighting conditions. Its local peak brightness reaches an astonishing 6500nits, ensuring vivid visuals even in bright outdoor environments. The screen is further protected by robust Kunlun Glass, enhancing durability.
Physically, the phone maintains a sleek profile, measuring approximately 6.68mm in thickness and weighing around 201 grams. It is available in four attractive color options to cater to diverse aesthetic preferences.
A notable trend emerging from the sales data is that approximately 30% of the consumers who opted for the Pura X View were previously Apple smartphone users, indicating a significant shift in consumer preferences and Huawei's growing appeal in the competitive smartphone market.