During the Dragon Boat Festival, Honor became a trending topic owing to its mass lawsuit targeting e-commerce sellers of phone cases. Mr. Lin, an e-commerce seller of phone cases based in Shenzhen, disclosed that Honor is vigorously suing numerous phone case e-commerce sellers on the grounds of trademark infringement, with over 400 companies implicated. Mr. Lin mentioned that Honor had been gathering evidence as early as 2025, and his store had already shut down in April this year, only to unexpectedly receive a court summons in May. Honor is seeking substantial compensation, demanding 380,000 yuan for a phone case sold at just 7.9 yuan, with the minimum settlement amount set at 65,000 yuan. Mr. Lin is of the opinion that this action is not about safeguarding rights but rather about reaping financial gains. Currently, the case went to trial on June 16, and the verdict is anticipated to be announced in approximately one month. Netizens hold diverse views on this issue, with some contending that Honor's approach to protecting its rights is overly aggressive and has tarnished its reputation among users and the brand's overall image.
