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On March 17, JD.com and OPPO entered into a strategic cooperation agreement, with OPPO setting an ambitious goal to surpass RMB 100 billion in omnichannel sales via JD.com over the next three years. The collaboration will see both parties harness their unique strengths to deepen ties across five pivotal domains: products, services, users, marketing, and channels. This strategic alignment is poised to foster synergy between the two prominent brands, OPPO and OnePlus, and JD.com. Additionally, the two entities will work hand-in-hand to scale up the sales of a comprehensive product lineup, encompassing smartphones, tablets, and IoT devices. This will be achieved through relentless product and service innovation, as well as by unlocking new avenues for market growth.
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