According to a recent interview, Apple’s approach to the MacBook Neo went far beyond mere cost-cutting—it reimagined what a "budget-friendly laptop" could be. This new addition to the lineup boasts a fresh name, signaling Apple’s ambition to tap into uncharted price segments and target audiences, carving out a distinct niche within its notebook family. The MacBook Neo features a 13-inch Liquid Retina display and is powered by the advanced A18 Pro chip. It comes in four vibrant color options: silver, peach pink, citrus yellow, and indigo blue. Pricing starts at 4,599 yuan, with an educational discount bringing it down to just 3,999 yuan. Designed with portability and resilience in mind, it sports a recycled aluminum body, weighs around 1.2 kilograms, and offers up to 16 hours of battery life. The model also includes a 1080p FaceTime HD camera, dual microphones, side-firing speakers, and spatial audio support. For connectivity, it offers two USB-C ports, a headphone jack, Wi-Fi 6E, and Bluetooth 6. Running on the pre-installed macOS Tahoe, it fully supports Apple Intelligence features, making it an attractive option for budget-conscious students and light office users looking to enter the Apple ecosystem.
