As the year draws to a close, a common concern among many consumers revolves around the continuation of the 'national subsidy' policy for home appliances in the upcoming year. Recently, the Central Economic Work Conference convened in Beijing, bringing clarity to this matter by confirming that the 'national subsidy' policy for consumer goods trade-ins will persist in 2026. However, it's worth noting that the specific measures under this policy will undergo a process of optimization and adjustment.
In the first 11 months of 2025 alone, the national subsidy policy has played a pivotal role in driving sales of related goods, surpassing the 2.5 trillion yuan mark and benefiting a staggering 360 million individuals. Meanwhile, the application period for the fourth batch of central fiscal subsidies, totaling 69 billion yuan in 2025, is entering its final countdown, with a hard deadline set for December 31.
Major consumer provinces, including Henan, Jiangsu, and Guangdong, are witnessing their subsidy quotas nearing exhaustion. Furthermore, some highly sought-after product categories are anticipated to be fully claimed well before December 15. For consumers looking to capitalize on these subsidies, platforms like JD.com and Taobao offer a convenient avenue. By searching for specific commands on these platforms, consumers can ascertain their subsidy eligibility and enjoy significant discounts on a wide range of items, including home appliances and digital products.
