On October 5, 2025, Apple's CEO, Tim Cook, took to social media to post a heartfelt tribute, marking the 14th anniversary of Steve Jobs' death. In his message, Cook highlighted Jobs' unwavering belief in a future filled with brightness and endless possibilities, a vision that continues to inspire and propel everyone forward.
Jobs and Cook, as leaders of Apple in distinct eras, have each left an indelible mark on the company's trajectory. Jobs, with his extraordinary foresight, innovative fervor, and unwavering commitment to design excellence, introduced groundbreaking products such as the iMac, iPod, iPhone, and iPad. These innovations not only revolutionized the tech industry but also catapulted Apple into a global tech behemoth. His leadership was characterized by a relentless pursuit of product innovation and an unwavering focus on delivering exceptional user experiences, with a particular emphasis on 'design' and 'simplicity.'
Upon assuming the role of CEO, Cook has shifted the company's focus towards enhancing supply chain management, boosting operational efficiency, and expanding into global markets. Under his stewardship, Apple has not only maintained its financial stability but has also diversified its product offerings and service businesses, leading to a substantial increase in market capitalization. Cook's management approach is pragmatic, prioritizing long-term sustainable growth and social responsibility.
While Jobs was the visionary creator of products and experiences that redefined industries, Cook has excelled as the strategic executor, successfully scaling and commercializing these innovations on a global scale. Together, their complementary leadership styles have forged Apple into the iconic brand it is today.