On September 10, 2025, electric aerial taxi firm Joby Aviation, in partnership with Uber, made an announcement. Following Joby's recent acquisition of Blade's passenger - focused business, the two entities are set to integrate Blade's aerial ride service into the Uber app as soon as 2026. Here, “aims to” is a more natural and commonly - used phrase in English compared to “plans to” in this context, giving a sense of a strategic goal. “Firm” is a bit more formal and precise than “company” when referring to a business entity. “In partnership with” clearly shows the collaborative relationship between Joby Aviation and Uber. “Entity” is a more formal term than “parties” to refer to the two business sides. And “set to” is a common English expression meaning “scheduled to” or “likely to”, which fits well here.