Amazon to Discontinue Posts Project by End of July, Signaling Another Hurdle for Its Social E-commerce Strategy
3 week ago / Read about 0 minute
Author:小编   

Amazon has announced the closure of its Posts project on July 31. This initiative enabled brands to share social-media-style content and promotions on Amazon's website and app. However, due to a decline in user engagement and necessary design adjustments, the project failed to meet its objectives and will be discontinued.