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Alibaba and Ant Group's 22 Brands Collaborate on the Orange Plan to Elevate Rider Protection and Incentive Systems
2025-08-18 /
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Author：小编
Twenty-two brands under Alibaba and Ant Group have come together to introduce the "City Rider·Orange Plan," a comprehensive initiative designed to bolster the welfare, protection, and career advancement opportunities for delivery riders across all food delivery platforms. The plan encompasses a range of specialized support measures, including bravery awards, scholarships for academic enhancement, and medical assistance for riders' families. Notably, Ele.me has previously invested over 20 million yuan in supporting riders' families facing severe illnesses and in funding education initiatives.
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