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Upon ascending to the position of Intel's new CEO, Lip-Bu Tan initiated a series of sweeping reforms throughout the company, spanning areas such as strategy formulation, financial management, and product development roadmaps. A pivotal aspect of his strategic overhaul is the mandate that all significant chip designs, encompassing CPUs, GPUs, AI accelerators, and beyond, must secure his explicit approval prior to the tape-out phase. This rigorous review process is designed to uphold product excellence and bolster Intel's competitive edge in the market.
Historically, the Arrow Lake desktop platform encountered backlash due to a perceived decline in gaming performance. Tan's proactive stance is geared towards minimizing the recurrence of such setbacks and safeguarding Intel's standing against any potential detrimental effects on its market competitiveness.
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