BMW Partners with ByteDance: Integrating AI into Data, Response, and Service

2025-04-18 / Read about 0 minute

Author：小编

On April 18, Lingyue Digital Information Technology Co., Ltd., a subsidiary of BMW Brilliance, announced a profound partnership with Volcano Engine, the cloud service platform of ByteDance. The collaboration will emphasize AI innovation within automotive marketing services, utilizing AI-powered scene matching products, personalized car-buying recommendations, and precise content guidance. The objective is to elevate the user's car-buying experience and bolster dealer operational efficiency. This strategic move signifies another milestone for BMW in advancing the localized deployment of AI technology, following the rollout of its "360-degree Full-Chain AI Strategy".

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