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On April 9, 2025, Baidu introduced two pivotal plans at its Union Conference: the 'Hundred View Plan' and the 'Intelligent Leap Plan'. The 'Hundred View Plan' emphasizes AI-driven search products, fostering an AI search ecosystem in collaboration with leading mobile phone manufacturers like Huawei. The 'Intelligent Leap Plan', on the other hand, unveils four core capabilities, including live streaming and e-commerce, and allocates a special incentive fund of RMB 2.5 billion to aid developers in boosting their revenue by 20%. These initiatives are designed to empower developers and partners, fostering commercial growth and ecosystem expansion. Notably, in 2024, the number of Baidu Union developers surpassed 2 million, witnessing a 33% year-on-year increase in monetization levels and an impressive 82% surge in consumption during Singles' Day.
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