Meta has quietly launched its AI-powered fashion app, Style Sketch, which lets users digitize their existing clothing and generate personalized outfit recommendations. The app is now available on iOS and Android in Indonesia, Singapore, and Thailand, though no global rollout timeline has been announced. Users can connect their Instagram accounts to build a virtual wardrobe or add clothing items manually. The app then combines wardrobe contents with personal style preferences to suggest outfits, and uses virtual models matched to each user's body type and skin tone to showcase try-on results. It can also generate outfit plans based on specific garments or travel needs. Its key differentiator is deep integration with Instagram—part of Meta's broader recent push into standalone AI apps, signaling the company's effort to extend its AI capabilities into more consumer-facing application scenarios.
