NetEase Youdao has unveiled its financial results for the fourth quarter and the entire year of 2025. The figures reveal that the company’s full-year net revenue soared to RMB 5.91 billion, reflecting a 5.0% year-on-year increase. Its operating profit reached RMB 220 million, marking a significant 48.7% year-on-year surge. Notably, Youdao achieved a full-year net operating cash inflow of RMB 55.2 million for the first time. In the fourth quarter alone, the company’s net revenue climbed to RMB 1.56 billion, up 16.8% year-on-year, marking its sixth consecutive quarter of profitability. The operating profit for the quarter stood at RMB 60.2 million, while the net operating cash inflow reached RMB 180 million, up 16.4% year-on-year.

Guided by its AI-native strategy, NetEase Youdao is concentrating on two key areas: ‘learning’ and ‘advertising.’ Within the learning services segment, net revenue in the fourth quarter hit RMB 730 million, up 17.7% year-on-year. Specifically, Youdao Lingshi’s net revenue surged by over 40% year-on-year, and sales of Xiaotuling courses soared by more than 50% year-on-year. AI subscription services exceeded RMB 100 million in sales during the fourth quarter, with full-year sales nearing RMB 400 million. The smart hardware business also showed improvement, with net revenue of RMB 180 million in the fourth quarter. Online marketing services generated net revenue of RMB 660 million in the fourth quarter, a 37.2% year-on-year increase, driven by rising overseas demand, internal group synergies, and the AI-powered intelligent transformation of the advertising placement process. The advertising business witnessed substantial growth in sectors such as gaming, AI applications, and international markets.

Looking ahead, NetEase Youdao is poised to continue its steadfast implementation of the ‘AI-native’ strategy to fuel the long-term sustainable growth of its business.