On December 24, Huawei Ads orchestrated the “Heart·Mind Communication Event” in the bustling metropolis of Shanghai. As an integral part of the HarmonyOS ecosystem, Huawei Ads functions as a comprehensive, intelligent marketing platform. It harnesses the combined power of data science and full-scenario AI to steer marketing strategies away from mere “traffic contests” and towards “scenario enrichment.”

Concrete initiatives encompass leveraging data science for predictive insights, attaining pinpoint audience targeting through intelligent technologies, capitalizing on opportunities via scenario-tailored content, and offering unwavering support (previously translated as "accompaniment," but "support" is a more natural and commonly used term in this context) throughout the user journey. These efforts collectively enable brands to reclaim market dominance and forge an intelligent marketing ecosystem centered around human needs.