On December 11, 2025, OpenAI and Disney unveiled a three - year strategic partnership along with a content licensing pact. According to the agreement, Disney is set to invest $1 billion to obtain a stake in OpenAI's equity and will be granted derivative financial products (warrants) that could potentially lead to future equity holdings. In return, OpenAI's generative AI video platform, Sora, will be granted licensing rights for more than 200 top - notch intellectual properties from Disney's four major brand portfolios: Disney, Marvel, Pixar, and Star Wars. This encompasses characters, costumes, props, and well - known scenes, but does not include the likenesses or voices of live - action actors. These beloved characters will be accessible on the Sora platform starting in early 2026. Users will then have the opportunity to create, view, and share short videos that feature the licensed content. Moreover, Disney plans to harness OpenAI's generative AI technologies to fuel the development of new products for its streaming service, Disney+. It also intends to incorporate tools like ChatGPT into its internal employee work processes and creative workflows, aiming to bolster operational efficiency and foster innovation. Both OpenAI and Disney have underscored their joint dedication to the responsible use of AI. This includes ensuring user security, safeguarding the rights of creators, and preventing the generation of harmful content.