On December 12, Guo Rui, who served as the President of Brand Marketing at Honor, announced his resignation through a WeChat Moments post. In his message, he extended his well-wishes to Honor and alluded to his "Next Stop: Technology." Sources close to the matter indicate that Guo Rui may embark on an entrepreneurial journey in the tech industry. Holding a Ph.D. in Science from Peking University's School of Electronic Engineering and Computer Science, Guo Rui combines marketing acumen with a technical background. Prior to joining the newly established Honor team as the head of the Brand Marketing Department, he had experience working at Huawei. Throughout his tenure at Honor, he played a pivotal role in advancing the integration of on-device AI for Honor in the consumer market, contributing to Honor's expansion into the global market and facilitating the brand's transformation from a domestic to a global entity.