As per official announcements from OpenAI, Disney has forged a three-year licensing pact with OpenAI, emerging as the inaugural significant content licensing collaborator for the Sora platform. Under the terms of this agreement, Sora gains the ability to tap into a vast repository of over 200 characters from Disney's diverse portfolio of brands, encompassing Disney itself, Marvel, Pixar, and Star Wars. This access enables Sora to craft social short videos, driven by user prompts, for fans to enjoy and disseminate. A selection of this curated content will find its way onto the Disney+ platform. Moreover, the ChatGPT image-generation functionality will seamlessly integrate with these intellectual property assets, empowering users to conjure up images simply by inputting text.
Beyond the realm of licensing collaboration, Disney is set to become a pivotal client of OpenAI. Leveraging OpenAI's API interface, Disney will embark on the development of innovative products, tools, and user experiences. Furthermore, Disney will roll out ChatGPT services for its workforce. As a component of this agreement, Disney will channel a $1 billion equity investment into OpenAI and secure additional equity subscription privileges. Both entities are steadfast in their commitment to wielding artificial intelligence technology in a responsible manner, safeguarding user well-being, and upholding the rights of creators.
