Report Indicates a 28% Year-on-Year Surge in ChatGPT-Driven Referral Traffic to Retailer Apps
2025-12-03 / Read about 0 minute
Author:小编   

Recent analysis reveals that ChatGPT's influence in steering traffic towards e-commerce websites and mobile applications has intensified during this year's 'Black Friday' shopping extravaganza, albeit its overall contribution to traffic still occupies a relatively small portion. Based on data from Apptopia, a mobile app analytics firm, the number of user sessions directed by ChatGPT to retailer mobile apps witnessed a 28% year-on-year increase during the Black Friday shopping spree, spanning from Thanksgiving Thursday through Sunday.