Baidu has just rolled out its financial report for the third quarter of 2025. The report reveals that the company's total revenues stood at RMB 31.2 billion, marking a 7% decline compared to the same period last year. Moreover, it incurred a net loss of RMB 11.2 billion, in stark contrast to the net profit of RMB 7.6 billion it posted in the corresponding period of the previous year. On a brighter note, non - online marketing revenues soared to RMB 9.3 billion, registering a 21% year - on - year increase. This growth was mainly propelled by the expansion of the AI cloud business. For the first time, the financial report shed light on the performance of the AI business. It disclosed that AI business revenues witnessed an over 50% year - on - year surge. Specifically, AI cloud revenues grew by 33%, AI application revenues amounted to RMB 2.6 billion, and AI - native marketing service revenues reached RMB 2.8 billion, soaring by 262% year - on - year. Baidu has also made significant strides in its AI infrastructure. The Qianfan large model platform has undergone an upgrade. Additionally, Baidu Intelligent Cloud has maintained its leading position in China's AI public cloud market, securing the top spot for six consecutive years and winning the title a total of ten times. Its AI applications boast a range of flagship products, the majority of which adopt subscription models. These models are capable of consistently generating high - quality revenues.
