The tariff policy implemented by the US government has dealt a blow to established automakers Ford and General Motors, prompting both companies to consider raising car prices in the domestic market. Ford anticipates initiating price hikes as early as July. Meanwhile, GM's Buick brand, which does not manufacture many of its popular models within the US, faces even more significant price increases. These hikes threaten the brand's viability and impede the revitalization efforts of the US auto industry. According to analysts, by 2025, tariffs are projected to slash GM's pretax profits by $9.5 billion, prompting a 40% downgrade in profit forecasts.