NIO's third brand, Firefly, has officially debuted its inaugural model with a competitive starting price of RMB 119,800. The vehicle comes in two configurations: the Free Edition and the Glow Edition. To celebrate its launch, Firefly is offering an array of exclusive perks tailored for early adopters:

• Customers who place a deposit by July 31, 2025 will receive the Firefly Purchase Gift Package, which includes:
• A 10-year complimentary NOP (Navigate on Pilot) subscription valued at RMB 15,000
• A RMB 3,000 battery charging subsidy
• A RMB 1,000 Firefly commemorative set
• 300 yuan redeemable for 3,000 vehicle pickup points
• A RMB 1,880 window heat insulation film exclusively for trade-in customers

With these offerings, Firefly underscores its commitment to providing value-added benefits and setting a new benchmark in the electric vehicle market.