Tesla's supremacy in the U.S. new energy passenger vehicle market encountered hurdles in the past year, as competitors like General Motors and Ford secured a majority of sales for the first time since 2017. According to data compiled by BloombergNEF and Marklines, Tesla has traditionally commanded over half of the U.S. battery electric vehicle (BEV) sales, yet its market share dipped to 48% in 2024, down from 57% in 2023 and 65% in 2022.