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Porsche Maintains Stable Profitability, Plans Layoffs to Control Costs and Focus on Higher-End Market
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Author：小编
Despite a significant decline in car sales, Porsche AG has maintained stable profitability thanks to demand for its 911 sports car and its high-priced derivative models. The company maintains its full-year revenue forecast between €35 billion and €36 billion, with an expected group operating profit margin between 5.5% and 7.5%. To cope with the challenging environment, Porsche plans to downsize by implementing layoffs, streamlining management, and cutting R&D expenditures, with a subsequent focus on the higher-end market.
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