On the evening of September 7th, Xiaomi officially rolled out the Pengcheng series SUV. In a mere 4 minutes, over 10,000 orders were secured, and the first batch of deliveries kicked off on September 12th. The car owners are primarily males within the 30-to-45 age bracket, boasting a repurchase or trade-in rate as high as 80%. The majority are family-oriented users who prioritize vehicle space and endurance, showing minimal overlap with the customer base of the SU7 and YU7 models. Geographically speaking, orders from northern regions constitute a relatively large share. Zhejiang leads the way in nationwide sales, Shandong tops the charts for single-store orders, and Sichuan claims the title of the weekly single-store sales champion.

The series comprises four models: the N70 Pro, N70 Max, N90 Max, and N90 Max Exploration Edition, with prices ranging from RMB 209,900 to RMB 299,900. Each model has its unique positioning and configuration. Notably, the electric lifting roof system of the N90 Max Exploration Edition has emerged as a significant attraction for new customers, spurring an uptick in orders in certain regions. Presently, display vehicles for this series have reached 108 city stores across the country.

Regarding configuration preferences, the N90 model accounts for 60% of sales. In terms of appearance, Volcano Gray and Obsidian Black are the top-selling colors, while Sand Taomi (presumably a specific interior color name, retained as is) dominates the interior color choices.