Seres’ Zhang Xinghai: Luxury Cars Can’t Be Built by Merely Piling on Hardware
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Author:小编   

Zhang Xinghai, Chairman of Seres Group, shared AITO’s strategy for crafting luxury vehicles. He emphasized that simply piling on hardware components is insufficient to create a truly premium car. Instead, AITO leverages Seres’ Magic Cube platform to conduct synchronized simulation, calibration, and validation of technologies, including Huawei’s intelligent driving cockpit and battery systems, in tandem with the vehicle’s architecture. Zhang Xinghai also highlighted that Seres’ partnerships with Huawei and CATL extend beyond traditional procurement; they are collaborative endeavors focused on joint business development, technological co-innovation, and shared commercial success. Furthermore, the AITO M9 Ultimate Extended Edition commenced nationwide deliveries on September 12 at the Seres Longxing Super Factory.