On Tuesday, Sony proudly introduced the RX1R III, the latest addition to its esteemed Cyber-shot RX series, marking the third generation of this high-end compact camera. The RX1R III boasts a state-of-the-art full-frame back-illuminated Exmor R CMOS sensor with approximately 61 megapixels, paired with Sony's advanced BIONZ XR image processing engine and a dedicated AI processing unit. Furthermore, it comes with a fixed Zeiss Sonnar T* 35mm f/2 lens, ensuring superior optical performance. This camera has undergone extensive optimization across hardware performance, user experience, and creative functionalities, delivering professional-grade image quality, focusing speed, and image processing capabilities. Additionally, the RX1R III supports 4K video recording and features a new top design that not only enhances operational stability but also adds to its aesthetic appeal. Pre-sales have commenced, with an official price tag of RMB 33,999, and the camera is anticipated to hit the shelves for purchase by the end of July.