Taobao Vision Expands to Offline Markets, Paving the Way for a Future Flagship Project
2025-06-05 / Read about 0 minute
Author:小编   

Taobao's augmented reality shopping app, "Taobao Vision," has announced plans to venture into offline markets this year, with a visionary flagship store project in the pipeline. This initiative aims to seamlessly blend online immersive shopping experiences with offline retail models. Industry insiders privy to Taobao's strategies reveal that the first concept store of "Taobao Vision Future Flagship Store" is currently undergoing a trial phase at Alibaba's headquarters. The store's inaugural displays feature scenarios like virtual test drives of Xiaomi SU7 vehicles and smart home appliances, accessible initially through an exclusive invitation-only experience system.