According to a Wednesday report by Business Insider, Meta intends to broaden its retail horizons by opening more physical stores. The objective behind this expansion is to bolster sales of its hardware products, notably the Ray-Ban Meta smart glasses and the Meta Quest VR headsets. By providing consumers with the opportunity to experience these products firsthand before making a purchase, Meta hopes to ignite sales growth. Currently, Meta operates a single retail outlet in Burlingame, California, USA, positioning its retail presence in a nascent stage when compared to Apple's expansive network of over 500 global retail stores.