The latest report from Canalys reveals that smartphone shipments in Europe (excluding Russia) experienced a 5% growth in 2024, marking the first positive change in four consecutive years and totaling 46.4 million units. Samsung retained its leading position, recording a 6% increase in shipments. Apple, bolstered by the successful launch of the iPhone 16 series and sustained demand for older models, witnessed a 1% year-on-year rise in shipments throughout the year. Xiaomi secured the third spot.