On November 6, Apple's first touchscreen MacBook Pro officially went on sale, starting at 22,999 yuan, making it another high-priced new product following the iPhone Duo. But on launch day, reporters found that the product had already "fallen below its retail price" on some e-commerce channels. The Pinduoduo 10 Billion Subsidy page showed the base model's post-coupon price at 21,299 yuan, 1,700 yuan lower than the official original price; although JD.com did not directly cut prices, buyers can take advantage of a national subsidy of up to 1,500 yuan and a trade-in subsidy of up to 1,000 yuan.