The Apple MacBook Neo has triggered a global sales sensation, sparking a wave of consumer enthusiasm. Shipping timelines have been pushed back to May, with all April pre-orders now fully booked. The current shortage impacts all color variants for both 256GB and 512GB models. Customers placing orders now face estimated delivery windows of May 1–8, with some orders extending to May 7–14. Offline retailers are also grappling with stockouts, with select stores maintaining only limited supplies of specific color options. Other retailers expect restocking by May 11, while third-party vendors face delivery delays of at least one week, straining the entire supply chain. In response to demand far exceeding projections, Apple has revised its 2026 shipment forecast for the MacBook Neo from 5–6 million units to 10 million units. The device has also set a new benchmark for the "highest number of first-time Mac purchasers in a single week," cementing its role as a cornerstone of Apple’s user growth strategy.