According to the latest report by the International Data Corporation (IDC), shipments in China's wrist-worn device market are expected to reach 73.9 million units in 2025, representing a year-on-year increase of 20.8%. Among them, smartwatch shipments will reach 50.61 million units, up 17.2%; fitness tracker shipments will reach 23.29 million units, up 29.4%. The market growth is primarily driven by national subsidy policies and promotional activities across multiple platforms.
