Based on the latest supply - chain reports, the prices of memory and storage chips for mobile phones have been on an upward trajectory for several consecutive quarters. These prices hit a low point in the second half of 2024 and have since continued to rise, with another significant increase expected in early 2026. Industry insiders have verified that the procurement cost of storage chips for smartphones has surged by over 80% compared to the same period last year, and this upward trend shows no signs of slowing down.

Due to this situation, well - known mobile phone brands like OPPO, OnePlus, vivo, Xiaomi, iQOO, and Honor are planning to increase their product prices in early March. This move represents the largest and most notable collective price adjustment in the mobile phone industry in almost five years. Given the ongoing fluctuations in memory costs, the Chinese mobile phone market could, for the first time in 2026, witness multiple price hikes within a single year.