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On February 2nd, JD.com and Vivo announced a strategic cooperation agreement, with the ambitious objective of Vivo achieving sales in excess of 100 billion yuan through JD.com's omnichannel platform over the forthcoming three-year period. The collaboration will focus on several key areas, including user engagement strategies, joint product development, and comprehensive omnichannel expansion. This will encompass initiatives aimed at boosting product operational efficiency, crafting unique and differentiated products, enhancing service guarantees, and refining both online and offline customer experiences. By 2026, the two companies aim to forge deep-rooted partnerships with over 7,000 stores, collectively constructing a robust channel ecosystem and an efficient O2O (Online to Offline) collaborative framework.
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