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Apple Secures 69% of U.S. Smartphone Market Share, with iPhone 17 Series Taking Center Stage
20 hour ago /
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Author：小编
As per the U.S. smartphone market report for the fourth quarter of 2025, unveiled by market research entity Counterpoint Research, Apple witnessed a 4 - percentage - point year - on - year surge in its market share, reaching 69%. This marks a new all - time high for the brand in the U.S. market. The driving force behind this remarkable achievement was primarily the high - impact promotional campaigns carried out by the three major carriers. Among Apple's offerings, the iPhone 17 Pro Max emerged as the top - selling model, while the iPhone 16e made a successful foray into the mid - range market segment.
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