India Unveils Plans to Launch Indigenous Smartphone Brand, Set to Debut in 12 - 18 Months
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Author:小编   

With the ever - expanding market, India has firmly established itself as one of the pivotal global smartphone markets. Amidst the resounding success of foreign smartphone brands in the country, the Indian government has rolled out a series of policies to bolster local manufacturing. The overarching goal is to give a significant boost to the development of home - grown smartphone brands.

The Minister of Electronics and Information Technology recently made a public announcement, stating that India is on the cusp of launching its very own smartphone brand. The government has already wrapped up the preliminary groundwork for this ambitious project. The plan envisages the creation of one or multiple brands, which are projected to make their grand entry into the global market within a timeframe of 12 to 18 months.

It's worth noting that India's foray into creating local smartphone brands is not entirely new. In the past, companies such as Micromax ventured into this space. However, they faced stiff competition from Chinese manufacturers and ultimately failed to gain a strong foothold. Moreover, India has also implemented certain regulatory measures in the smartphone sector, which have ignited a fair share of controversies.