In the fourth quarter of 2025, China's smartphone market continued its sluggish performance, with shipments declining by 0.8% year-on-year. Annual shipments reached approximately 285 million units, marking a 0.6% YoY decrease. The weakening demand was primarily attributed to tight supply of memory chips, which drove up the prices of complete devices. Although shipments briefly experienced a YoY increase in the first quarter due to government subsidy policies, declines of varying degrees were observed in the remaining quarters.
