Counterpoint: Apple Claims Top Position in 2025 Global Smartphone Shipments, Notching a 2% Year-on-Year Increase
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Author:小编   

A report from a market research institution reveals that global smartphone shipments are projected to experience a 2% year-on-year uptick in 2025. Within this landscape, Apple is set to seize the number-one spot, capturing a 20% market share. This achievement is attributed to robust demand in emerging and mid-tier markets, coupled with the sales performance of the iPhone 17 series. Samsung trails closely behind, securing a 19% market share and witnessing moderate growth in its shipment volumes. Xiaomi secures the third position, accounting for a 13% share. According to the statistics in this report, Xiaomi is poised to emerge as the leader in smartphone shipments within the Chinese market in 2025. Nevertheless, the research director at Counterpoint casts a pessimistic outlook on the smartphone market for 2026. They anticipate that chip manufacturers will prioritize supplying artificial intelligence data centers, potentially causing a shortage of mobile phone chips and driving up component costs. This, in turn, is expected to put a damper on market growth.