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Kuaishou Expands into Self-Operated E-commerce with a Factory-Direct Model
6 day ago /
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Author：小编
In the first quarter of 2025, Kuaishou's revenue surged to RMB 32.61 billion, marking a 10.9% year-on-year growth, with its e-commerce gross merchandise volume (GMV) reaching an impressive RMB 332.3252 billion. To further solidify its e-commerce footprint, Kuaishou has introduced the "Kuaishou Official Self-Operated Flagship Store" within its app. This store is meticulously controlled and operated by Kuaishou's affiliate, embracing a factory-direct model. The company is currently in the process of gradually building out its supply chain system. Furthermore, the Kuaishou app's homepage now features a new takeout section, underscoring its enhanced commitment to the local lifestyle services sector.
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