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Southeast Asia Claims Spot as World's Second Largest Mobile Game Market in Q1 2025
2 week ago /
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Author：小编
In the first quarter of 2025, Southeast Asia witnessed an impressive 1.93 billion new mobile game downloads, catapulting it to the second-largest mobile game market globally. This achievement comes with a robust year-on-year growth rate of 3%. While the region ranks seventh in in-app purchase (IAP) revenue, generating $625 million, it holds immense potential for monetization. Key drivers behind this future revenue growth include Southeast Asia's vast gaming community, its increasingly sophisticated digital payment infrastructure, and the soaring smartphone penetration rate.
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