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Bilibili Unveils Incentive Policy for Animation Short Films
3 week ago /
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Author：小编
Bilibili has introduced the "Awakening Plan," a comprehensive support initiative tailored for UP creators, MCN agencies, and businesses engaged in animation short films. This ambitious program offers financial support ranging from 30% to 100% of production costs, coupled with a generous revenue sharing model that grants creators up to 80% of earnings. In the initial quarter of 2025, Bilibili's animation short films generated monthly revenues amounting to tens of millions, and throughout 2024, content consumption surpassed 100 billion views, marking a robust double-digit growth trajectory. Furthermore, Bilibili is vigorously pursuing copyright collaborations with leading online literature platforms to expand its content ecosystem.
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